AWeber Features
Email Marketing
                                            
                
                    Building and Personalizing Emails
                                        Create and design emails with an editor; manage templates; personalize dynamically.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Sending Outbound Emails
                                        Create targeted lists, schedule and manage bulk email sending.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Manage Email Deliverability
                                        Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Automated Email Responses
                                        Set up automated nurturing emails based on events, online activities, and lead scores.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                        
Create and design emails with an editor; manage templates; personalize dynamically.
Create targeted lists, schedule and manage bulk email sending.
Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring.
Set up automated nurturing emails based on events, online activities, and lead scores.
Campaigns
                                            
                
                    Proximity Marketing
                                        Collects geo-location data on mobile users to customize relevant campaigns.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Bulk Mobile Marketing
                                        Provides templates for mass mobile marketing campaigns.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Push Notifications
                                        Pushes notifications or text messages to mobile devices.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Bulk SMS
                                        Provides templates for mass mobile messaging campaigns.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Two-Way Text Messaging
                                        Facilitates two-way text messaging to encourage consumer engagement and loyalty.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Email Campaigns
                                        Personalizes and optimizes email mobile marketing campaigns.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Audience Segmentation
                                        Identifies the most granular audience segments based on actions, inactions, and user properties.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                        
Collects geo-location data on mobile users to customize relevant campaigns.
Provides templates for mass mobile marketing campaigns.
Pushes notifications or text messages to mobile devices.
Provides templates for mass mobile messaging campaigns.
Facilitates two-way text messaging to encourage consumer engagement and loyalty.
Personalizes and optimizes email mobile marketing campaigns.
Identifies the most granular audience segments based on actions, inactions, and user properties.
Reporting & Analytics
                                            
                
                    Basic Reporting
                                        Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Web Analytics
                                        Track which pages prospects and customers visit and how often they come back.  Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors.  Send alerts to sales reps of which of their prospects and customers web activity.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    ROI Analytics
                                        Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    Revenue Analytics
                                        Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity.  Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                                    
                
                    SEO / Keyword Analytics
                                        Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors.
                                    
                
                    
                        
                             
                                                    
                        
                            N/A
                        
                    
                
            
                        
Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.
Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity.
Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward.
Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline.
Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors.
 
         
                     
                     
                     
                     
                    