About Oracle Responsys

What is Oracle Responsys ?

Oracle Responsys is a marketing automation platform for managing and organizing all your interactions with customers across multiple channels like email, mobile, web, social and display.

Features:

Email Marketing – Email marketing helps in building deep relationship with customers and increases engagement. Maximizes your reach by communicating with more customers across mobile, web, display and it drives more conversions. Personalized emails can be created without any IT knowledge and message designer makes content creation simple.

Mobile Marketing – Oracle Responsys is available with an array of mobile marketing tools such as SMS messaging, Push notifications, MMS messaging and these tools drive engagement and conversions.

Analytics and Reporting – Oracle Responsys analytical tools give marketers all information about the impact of your campaigns and also it shows both engagement and conversion rate.

Vendor
Oracle