Ability to add/update products, product pricing, product information and other content included on eCommerce site.

Ability to all users select options to configure the product or select product options. For example, color, size, etc.

Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting.

Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc.